Levers for conquering TNS in provident insurance Madelin Law
141 Pages
French
Release :
2021-11-13
How can we raise TNS awareness of Madelin law insurance and convince them to subscribe to it?
AUTHOR
Bertrand MINOT
Studies project manager
Perception of the usefulness or non-usefulness of a professional pension contract according to non-equipped TNS.
Knowledge of Madelin law contracts and what this covers.
The reasons why these professionals have not subscribed to a Madelin law insurance contract / the fears to be contained or the gaps to be filled.
Imagined/projected subscription route.
Reactions to operators' proposals to identify awareness raising levers, operating motivations, potentially triggering communication elements among non-holders.
Objectives of the study
Companies analyzed
Study methodologies
Notre méthodologie ne requiert pas d'analyse de sociétés pour cette étude
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Study plan
