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AIRMARKET VIEWER

 GRAPHICAL ANALYSIS OF THE POSITIONING OF INSURANCE OFFERS

Finally a clear and rational product positioning !

For designers of insurance offers  

AirMarketViewer is a unique solution for marketing departments and actuaries to better understand the positioning of their insurance offers in the market. 
 

The solution studies all dimensions of an insurance offer and allows you to understand its strengths and weaknesses in a few clicks.
 

AirMarket Viewer also allows you to simulate the positioning of a future offer under redesign: evolution compared to the previous offer, positioning compared to the market, arguments to be emphasized in future communication, etc...
 

The solution has other functions that simplify product benchmarking: instant identification of dormant guarantees in a contract in a few clicks, quick comparison of two offers, etc.

7 FEATURES

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Strong &

Weak

Determine your strengths and weaknesses relative to the market

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Compared

2 Offers

Quick comparison between two offers on the market

Determine your strengths and weaknesses relative to the market

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Position

Indicates the positioning of your offer in relation to the market.

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implicit

Reveals the dormant guarantees of an insurance product

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Documentation

Access to general conditions, news and the latest offers analyzed

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Documentation

Access to general conditions, news and the latest offers analyzed

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Offer

Matching

Quick comparison of two offers on the market

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Compared
2 generations

Quick comparison between two generations of the same insurance product

IN PRACTICE

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Découvrir le positionnement
de son offre

En prenant en compte toutes les dimensions d'une offre d'assurance, AirMarket Viewer vous donne une vue d'ensemble du marché et vous aide à vous positionner.

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Simuler le positionnement d'une offre en cours de refonte

L'outil mesure la distance parcourue par la nouvelle offre, le nouveau positionnement sur le marché et permet de visualiser les gains ou les reculs de la nouvelle offre.

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Accéder à toute la
documentation des offres

Minalea collecte des millions de data et vous met à disposition toutes les Conditions Générales de toutes les offres du marché.

MORE INFORMATIONS

Contact us for a first
presentation and demo of AirMarketViewer.

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